Degree Requirements - Department of Marketing

BS in Marketing - General Business Concentration - 124 Credit Hours

 

EFFECTIVE DATE:  FALL 2012

GENERAL EDUCATION

Foundation Requirements (13 credit hours)
G.E. 1000       Transition to Kean
ENG 1030       College Composition*
MATH 1044     or
MATH 1054     Pre-Calculus*
COMM 1402    Speech Communication*
GE 2021          Research & Technology*

Disciplinary & Interdisciplinary Requirements (19 credit hours)
ENG 2403       World Literature
HIST 1000       Civil Society in America or
HIST 1062       Worlds of History
Select on Humanities course—see GE Course List
Select on Social Science course—see GE Course List
Select on Science w/Lab course—see GE Course List

Additional Required/Preparatory Courses (15 credit hours)
ECO 1020       Principles of Macroeconomics*
ECO 1021       Principles of Microeconomics*
ENG 3090       Business & Professional Writing
COMM 3590    Business & Professional Communication
PHIL 3310       Business Ethics

Major Capstone Course (3 credit hours)
MGS 4999       Integrative Business Strategy

 

ACADEMIC MAJOR

Business Core Courses* (28 credit hours)
ACCT 2200     Principles of Accounting I
ACCT 2210     Principles of Accounting II
BLAW 2051     Business Law I
FIN 3310         Corporate Finance I
MGS 2030       Principles of Management
MGS 2150       Business Statistics & Applications
MKT 2500       Principles of Marketing
MGS 3040       Management Information Systems
MGS 4010       Operations Management

General Business Core Courses* (12 credit hours)
MGS 3013       Entrepreneurship
MGS 3030       Human Resource Management
MGS 3032       Organizational Behavior
MGS 3035       International Management

General Business Electives* (12 credit hours)
MGS/MKT/FIN/ACCT       Elective Course
MGS/MKT/FIN/ACCT       Elective Course
MGS/MKT/FIN/ACCT       Elective Course
MGS/MKT/FIN/ACCT       Elective Course

FREE ELECTIVES
50% at 3000/4000 Level; Selected in consulation with advisor, Internship credits apply here
Free Elective Courses      (22 credit hours)

Notes:
• Courses marked with an * and academic major courses require 'C' or better.
• Check with department for requirements for admission as a "DECLARED MAJOR."
• All of the policies and requirements are not described here. You must follow all the rules in the Undergraduate Catalog
  of your admittance year. Every effort is made to ensure accuracy of the information up to the date shown below.
  Be sure to check with the Department for revisions/updates to this information.

REVISED 2/13

 


 

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