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Contact: Thomas McLaughlin

Kean University Offers Workshop on Increasing Web Presence for Small Businesses

UNION, N.J. The Small Business Development Center of Kean University will offer a free workshop, entitled Increase Your Web Presence (So Your Customers Can Find You), on Wednesday, April 30, from 9 a.m. to 11 a.m. at PNC Bank, located at 202 Park Avenue in Plainfield, N.J. Ample parking is located behind the bank on West Second Street.

Gregory F. Breen, director of business development for NetworkSolutions in Park Ridge, N.J., will explain how to drive more traffic to a Web site. Breen will cover how to find the means that customers use to search for products and services, as well as how to attract more qualified customers, identify factors that affect search engine rankings, and maximize the bottom line by utilizing search technology.

Special arrangements for people with disabilities can be made upon request. Be sure to bring business cards and brochures for networking purposes. For further information or to register for the workshop, please contact Mira Kostak at (908) 737-4220.