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Return to Campus

Kean University has developed a comprehensive Climb Higher Restart Plan for the Spring 2021 semester. Please visit the Return to Campus page to find details and contact information for student services, admissions and more.

Areas of Expertise

  • Marketing
  • B2B Marketing
  • Global Business
  • Business Planning and Strategy

Courses Taught

  • International Marketing
  • Global Issues
  • Consumer Behavior
  • Services Marketing
  • Marketing Strategy
  • Market Research

Teaching Philosophy

I look at each of my students as a prospective employee, peer, subordinate or intern.  My aim is to teach each one, not a set of facts or formulas to be memorized and regurgitated, but to interest them in the purpose of the subject topics, their linkage to daily life, tasks and commerce.