RBSD Students Land VaynerMedia Creative Residencies

Robert Busch School of Design (RBSD) seniors Brooke Roderick and Joe Wright have been awarded coveted VaynerMedia Creative Residencies.

Roderick submitted a variety of integrated promotional design campaigns with her creative residency application. Her projects outlined distinctive solutions for brands like Lyft, Netflix and Forever 21.

Brooke’s work is interactive in nature and engages target audiences through touch points like social media advertising, website and app design, and digital advertising — all of which she learned to use effectively at RBSD. She previously interned with KBS+ in Manhattan.

“This creative residency allows me to take foundations that I have learned from wonderful professors like Robin Landa and Denise Anderson, and apply them to real world applications at VaynerMedia,” said Roderick. “I am very excited to start this program and make a difference with VaynerMedia, come spring!”