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Brand Resources

Using official Kean logos, colors and text guidelines keeps your work aligned with the University’s identity. Use these brand resources when creating any materials or request custom marketing, multimedia and graphic design services using the forms below.

All external-facing materials that use the Kean brand including posters, advertisements, presentations, or email campaigns must be reviewed by University Relations.

Submit Materials for Review:

  • Timeline: Submit at least 2 weeks before your deadline
  • Send to:
    • Joseph Moran, Creative Director, Office of University Relations
      Email: jmoran@kean.edu
    • Phone: (908) 737-0580
Kean spirit logo

Resources

Logos, fonts, templates

  • Horizontal and vertical brandmarks
  • Kean Seal (web and print formats)
  • Spirit Mark (Cougar K logo for athletics and student life)
  • Unit logos for campuses and schools (approved variations)

All logos and marks must be used according to the guidelines outlined in the Visual Identity section of this site.

Kean Editorial Style Guide

Kean’s brand is shaped by every written communication we send from emails to event posters to classroom announcements.

The Kean Editorial Style Guide provides the best practices regarding punctuation, capitalization and other common questions about writing in Kean Style. For items not covered in this guide, please refer to AP Style and the Webster New College Dictionary as a general rule.

Kean Editorial Style Guide (PDF)

Request Assistance

For marketing, multimedia or graphic design assistance, submit a request using the links below and the University Relations team will do our best to assist you. Please note that a minimum of two weeks’ lead time may be necessary. The UR creative team can help design the following collateral and more:

  • Advertisements
  • Banners
  • Brochures
  • Event flyers
  • Posters
  • Promotional materials
  • Signage
  • Social media post templates
  • And more!

(Please note that the requesting department manages printing and advertising costs.)

Kean brand mark

Links

Presidential Event Attendance Form
Media Coverage Request Form
Kean Editorial Style Guide (PDF)
Kean Branding Guide
Zoom Backgrounds*
*Note: For Kean faculty and staff only. You must sign in using your KeanGoogle account to access these Google Drive folders.
Media Release Form (PDF)
PowerPoint Template